Clear the Air: Willingness to Pilot and Willingness to Pay with Leaded and Unleaded Fuel

Authors

Jaelyann A. Soto Marquez, Florida Institute of TechnologyFollow
Jay C. Helstone, Florida Institute of TechnologyFollow
Bryson T. Harber, Florida Institute of TechnologyFollow
Vivek Sharma, Florida Institute of TechnologyFollow
Brooke E. Wheeler, Florida Institute of TechnologyFollow

Document Type

Poster

Publication Title

College of Aeronautics Research Poster Session

Abstract

Pilots reported a higher willingness to pilot (WTPilot) with traditional leaded avgas compared to the unleaded alternative. Willingness to pay (WTPay) was lower when the unleaded fuel was priced higher, showing sensitivity to cost. Results revealed that familiarity and affordability matter when considering sustainable fuel for flight training.

Publication Date

12-4-2025

Recommended Citation

Soto Marquez, Jaelyann A.; Helstone, Jay C.; Harber, Bryson T.; Sharma, Vivek; and Wheeler, Brooke E., "Clear the Air: Willingness to Pilot and Willingness to Pay with Leaded and Unleaded Fuel" (2025). Aeronautics Student Publications. 32.
https://repository.fit.edu/aero_student/32